The Hurtta ZHERO Key Loop keeps your keys organized and it's easy to carry wherver you go. Just snap it on your belt loop or bag and get moving. And if you drop your keys the colourful loop makes them easy to find. Bring some colour and functionality into your life with Zhero Key Loop!

How can a simple key loop help support our sustainability efforts? By being made with 100% Hurtta surplus materials that usually end up in the landfill, that's how. It took a lot of extra design thinking but our new ZHERO collection is a positive step toward our goal of becoming a zero-waste company, hence the ZHERO name.

The healthier our planet is, the more our dogs can enjoy its natural wonders. Taking steps to protect the environment also shows good collective social responsibility, and that's something that we all, both manufacturers and consumers, should strive for.